Marketer 发表于 2016-10-16 18:55:54

纸媒已死?看这些逆天广告如何用报纸玩出新花样?

<p></p><div><div class="rich_media_content " id="js_content" style="overflow: hidden; min-height: 350px; position: relative;"><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box; text-align: center;">俗话说,用户决定渠道。</section><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section><section style="max-width: 100%; box-sizing: border-box; text-align: center;">然而一个有趣的现象是,<br style="max-width: 100%; box-sizing: border-box;"></section><section style="max-width: 100%; box-sizing: border-box; text-align: center;">近年来花钱买报纸的用户越来越少,<br style="max-width: 100%; box-sizing: border-box;"></section><section style="max-width: 100%; box-sizing: border-box; text-align: center;">但品牌们却越发热衷投放报纸广告,<br style="max-width: 100%; box-sizing: border-box;"></section><section style="max-width: 100%; box-sizing: border-box; text-align: center;">而且各种玩出花样。</section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;">、。</section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; text-align: center; box-sizing: border-box !important;"><section class="" style="max-width: 100%; box-sizing: border-box; display: inline-block; vertical-align: top;"></section><section style="max-width: 100%; box-sizing: border-box !important;"></section><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;">品牌互撩型: 南宁圈VS熊猫自媒体联盟</span></strong></p><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></span></strong></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">自媒体诞生以来,因为有着传播范围广、受众精准、价格较之传统纸媒更为亲民等诸多优势,备受广告主青睐。可自媒体地域类大号“南宁圈”和熊猫自媒体联盟却逆风而行,联合承包了5月25日《深圳晚报》头版,跑到纸媒的地盘打了个广告!<br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><p style="max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; white-space: pre-wrap;">这种怒刷存在感的任性方式,迅速引爆段子手跟风,甚至演变成一场竞品品牌互相调侃的的楼上楼下体联欢!</p><p style="max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; white-space: pre-wrap;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"></section><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">抢占热点型:合景•天峻广场《秘密花园》</strong></span></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">2015年7月,涂色减压书《我的秘密花园》火遍全球之际,《南宁晚报》头版刊登了“合景•天峻广场”广告版“秘密花园”,这款创意填色海报巧妙的将产品、热点强连接,参与互动还有机会赢取奖品,据说大受欢迎到很多报摊卖脱销!<br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; text-align: center; box-sizing: border-box !important;"><section class="" style="max-width: 100%; box-sizing: border-box; display: inline-block; vertical-align: top;"></section><section style="max-width: 100%; box-sizing: border-box !important;"></section><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">隔空喊话型:魅族 叫板 阿里巴巴</strong></span></p><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></strong></span></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">一言不合就打赌而且还上报纸打广告公证这事儿,也就财大气粗的大佬们才敢干。</section><section style="max-width: 100%; box-sizing: border-box;">2014年10月,为了力证自家Flyme比阿里YunOS体验好,魅族在《南方都市报》刊登整版广告,向阿里巴巴CTO王坚发起千万元赌约——“有Flyme的体验,1000万,我们跟了!”,并特意预留“天窗”,等待阿里巴巴回应。</section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">然鹅,让吃瓜群众们大跌眼镜的是,10.21日魅族阿里双方即宣布战略合作,两大品牌名利双收,套路玩儿的可谓够深!<br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; text-align: center; box-sizing: border-box !important;"><section class="" style="max-width: 100%; box-sizing: border-box; display: inline-block; vertical-align: top;"></section><section style="max-width: 100%; box-sizing: border-box !important;"></section><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">反常噱头型:一点资讯 史上最省墨的广告</strong></span></p><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></strong></span></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">十一过后,后起之秀一点资讯以轰炸式投放赢得了话题和曝光度的双赢。其中在《新京报》购买整版,页面中只有一个“1.”Logo,留白面积高达99%,被网友戏称“史上最省墨的广告”。</section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; text-align: center; box-sizing: border-box !important;"><section class="" style="max-width: 100%; box-sizing: border-box; display: inline-block; vertical-align: top;"></section><section style="max-width: 100%; box-sizing: border-box !important;"></section><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">次元跨越型:北京现代 会唱歌的海报</strong></span></p><p style="max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(255, 127, 170); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></strong></span></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><span style="max-width: 100%; box-sizing: border-box; width: 0px; height: 0px; visibility: hidden;"></span><p style="max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; white-space: pre-wrap;">为了10月18日悦纳上市,北京现代可谓耍尽各种“新套路”。跨界各类APP举行音乐选秀、创意设计大赛,联合百度打造国内首款AR互动游戏……妥妥得玩儿转了新媒体。这次,“老司机”北京现代更是拉上了纸媒,10月13日壕包《南方周末》两大版面,用音乐和视频为悦纳打造了一款“有声音的海报”!</p><p style="max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; white-space: pre-wrap;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section></section></section><section class="" powered-by="xiumi.us" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><iframe class="video_iframe" data-vidtype="1" height="502.5" width="670" frameborder="0" data-src="https://v.qq.com/iframe/preview.html?vid=b0336na7xrx&amp;width=500&amp;height=375&amp;auto=0" allowfullscreen="" src="http://v.qq.com/iframe/player.html?vid=b0336na7xrx&amp;width=670&amp;height=502.5.5&amp;auto=0" scrolling="no" style="text-align: center; max-width: 100%; display: block; z-index: 1; overflow: hidden; box-sizing: border-box !important; width: 670px !important; height: 502.5px !important;"></iframe><div style="text-align: center;"><font color="#3e3e3e" face="Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif"><span style="font-size: 16px; line-height: 25.6px;"><br></span></font></div></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><span style="max-width: 100%; box-sizing: border-box; width: 0px; height: 0px; visibility: hidden;"></span><p style="max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; white-space: pre-wrap;"><span style="max-width: 100%; line-height: 2; box-sizing: border-box !important;">打开微信,扫描人物唇部二维码,就会播放一段真实的歌手演唱~这个巧思我给101分!</span><br style="max-width: 100%; box-sizing: border-box !important;"></p></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="margin-top: 10px; margin-bottom: 10px; max-width: 100%; box-sizing: border-box; text-align: center;"></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><br style="max-width: 100%; box-sizing: border-box;"></section></section></section></section><section class="" powered-by="xiumi.us" style="color: rgb(62, 62, 62); font-family: 'Helvetica Neue', Helvetica, 'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif; font-size: 16px; line-height: 25.6px; max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box;"><section class="" style="max-width: 100%; box-sizing: border-box; font-size: 14px; line-height: 2;"><section style="max-width: 100%; box-sizing: border-box;">传统媒体成为内容的引爆,新媒体成为二次传播的载体,这五种“广告即新闻”的报纸营销手法,你get了嘛?</section><section style="max-width: 100%; box-sizing: border-box;"><br></section><section style="max-width: 100%; box-sizing: border-box;"><strong style="color: rgb(178, 178, 178); font-size: 16px; line-height: 25.6px; text-align: right;"><span style="font-size: 14px;">来源:数英网&nbsp;微信号:digitaling​</span></strong></section><div><br></div></section></section></section></div></div>

k12运营 发表于 2016-10-24 12:24:04

看报纸是一个习惯

18768835356 发表于 2016-10-29 14:13:08

大胆创新,勇敢打破固有观念,了不起的创意!

lanruomuyu 发表于 2016-12-19 16:48:49

受教了,很有创意。多多学学
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查看完整版本: 纸媒已死?看这些逆天广告如何用报纸玩出新花样?