2361745697 发表于 2016-6-6 10:33:09

网红直播与电台节目跨界融合 新东方在线口语大赛斩获50...

<p class="MsoNormal" align="center" style="text-align:center;line-height:150%;"><br></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">5<font face="宋体">月</font><font face="Calibri">25</font><font face="宋体">日,第六届新东方在线大学生英语口语大赛全国总决赛于北京北大博雅酒店完美收官。来自南昌大学的朱子矅、上海外国语大学的周丁益、山东大学的黄嘉莉三位选手最终脱颖而出,分别斩获本届大赛的冠亚季军。新东方在线助理总裁、微学明日</font><font face="Calibri">CEO</font><font face="宋体">王守崑,中国国际广播电台英语环球广播中心主任王璐,及十余位英语专业评审和数十万网友共同见证了这一巅峰对决。</font></span></p><p class="MsoNormal" style="line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">据新东方在线英语口语大赛负责人介绍,第六届新东方在线英语口语大赛,自去年<font face="Calibri">10</font><font face="宋体">月启动以来,共吸引了全国</font><font face="Calibri">1000</font><font face="宋体">余所高校的</font><font face="Calibri">20000</font><font face="宋体">余名学生报名参与。从最初的万人海选,到</font><font face="Calibri">700</font><font face="宋体">人晋级复赛,</font><font face="Calibri">90</font><font face="宋体">人晋级赛区半决赛,再到最后全国</font><font face="Calibri">16</font><font face="宋体">强的选拔,大赛每个环节都通过网络进行,并全程在线打分和评判。关于这种比赛体系,让参加比赛</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">更加放松</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">,而且公开公平、省时省力,深受选手和评委老师们喜欢。</span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.1000pt;mso-char-indent-count:2.0000;line-height:150%;"><b><span style="font-family: 宋体; font-size: 10.5pt;">网红直播<font face="Calibri">M</font></span></b><b><span style="font-family: Calibri; font-size: 10.5pt;">IX</span></b><b><span style="font-family: 宋体; font-size: 10.5pt;">电台节目 &nbsp;&nbsp;跨界融合玩出</span></b><b><span style="font-family: Calibri; font-size: 10.5pt;">新花样 </span></b><b><span style="font-family: Calibri; font-size: 10.5pt;"><o:p></o:p></span></b></p><p class="MsoNormal" style="text-indent:21.1000pt;mso-char-indent-count:2.0000;line-height:150%;"><b><span style="font-family: Calibri; font-size: 10.5pt;"><br></span></b></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">在全国总决赛环节,新东方在线也选择通过互联网视频直播对决赛进行实时呈现。但与往年不同,本届大赛除和腾讯课堂合作直播<font face="Calibri">2</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">5</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">日下午的决赛赛况外,还在<font face="Calibri">23</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">~25</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">日</span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">决赛环节</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">首次引入斗鱼直播“网红”上虞娜娜对决赛及决赛前的封闭培训进行全程直播,并首次与中国国际广播电台英语环球广播旗下脱口秀品牌《<font face="Calibri">RoundTable</font><font face="宋体">圆桌议事》合作,选拔优秀选手进入</font><font face="Calibri">RoundTable</font><font face="宋体">直播间录制时下热议话题,并为</font><font face="Calibri">RoundTable</font><font face="宋体">栏目策划传播推广方案。</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">根据各</span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">平台数据统计</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">,<font face="Calibri">25</font><font face="宋体">日决赛当天,通过腾讯课堂观看比赛直播的网友达到</font><font face="Calibri">3</font><font face="宋体">万人,创腾讯课堂直播课程同时在线人数新高;通过斗鱼观看决赛直播的峰值用户数为</font><font face="Calibri">3.3</font><font face="宋体">万,</font><font face="Calibri">23</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">~25</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">日三天累计总观看人数<font face="Calibri">20</font><font face="宋体">万;而新东方在线口语大赛总决赛选手参与录制的《</font><font face="Calibri">RoundTable</font><font face="宋体">圆桌议事》 “谈大学生应酬”脱口秀节目,在互联网电台喜马拉雅也收获了</font><font face="Calibri">31</font><font face="宋体">万的收听量。</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.1000pt;mso-char-indent-count:2.0000;line-height:150%;"><b><span style="font-family: 宋体; font-size: 10.5pt;">大赛增设单项奖 &nbsp;奖励特长</span></b><b><span style="font-family: Calibri; font-size: 10.5pt;">突出</span></b><b><span style="font-family: 宋体; font-size: 10.5pt;">选手 </span></b><b><span style="font-family: Calibri; font-size: 10.5pt;"><o:p></o:p></span></b></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">除跨界合作外,为保证大赛的高水平,本届大赛除邀请外籍专家、名企高管、国内英语教学专家担任评委老师外,还特别邀请了夏鹏、艾力、浪奔组合、巴芳四组导师,对选手进行赛前专业语言和商务培训。</span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">最终经过激烈的角逐和层层筛选,来自南昌大学的朱子矅脱颖而出,斩获此次大赛桂冠;上海外国语大学的周丁益、山东大学的黄嘉莉分获二、三名;夏鹏战队获得本届大赛的最佳团队奖;四川师范大学江炜镧荣获由长江商学院颁发的<font face="Calibri">10</font><font face="宋体">万元奖学金。值得一提的是,本届大赛还增设了若干单项奖,如苏州港大思培科技职业学院的王凡就获得了由百度文库颁发的最佳文档奖,以鼓励特长突出的优秀选手。</font></span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="line-height:150%;"><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">&nbsp;</span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">新东方在线表示,作为一个全国大学生英语口语应用能力的网络赛事,新东方在线英语口语大赛自开办以来,一直十分注重互联网层面的参与感,未来将继续借助互联网力量,吸引更多学生参与其中,帮助大学生真正把英语学好且用起来,以展现当代大学生朝气蓬勃、视野开阔的精神特质。</span><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;">        </span><span style="mso-spacerun:'yes';font-family:Calibri;mso-fareast-font-family:宋体;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><o:p></o:p></span></p><p class="MsoNormal" style="text-indent:21.0000pt;mso-char-indent-count:2.0000;line-height:150%;"><span style="mso-spacerun:'yes';font-family:宋体;mso-ascii-font-family:Calibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:'Times New Roman';font-size:10.5000pt;mso-font-kerning:1.0000pt;"><br></span></p><p></p>
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